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1-5 Wilkinson St
Brunswick 3056
Victoria, Australia

Thursday-Sunday 12-6pm

TCB acknowledges the people of the Kulin Nations as the traditional custodians of the land, recognising their connection to land, waters and community. We pay our respects to their Elders; past, present and future.

©2023 TCB Art Inc.


Industry Plants
26 Feb 2020—15 Mar 2020

“Industry Plants” is a term used by bleeding-heart-purist music fans as a way to criticize the legitimacy of a recording artist’s creative output. Usually it implies that the artist has compromised their vision, trend-hopped, or been trained and planted by record company conglomerates to maintain palatability just long enough make money for stakeholders.

This term reminds me of a Facebook post I encountered by an ex forklift mechanic named Joel. Joel uploaded 96 photographs of vegetables that he had processed through every filter in Photoshop. He called the collection; “Playing with my food: Derivative Photographic Manipulations of Common Subjects”. With it he posted his thesis in manifesto form – confessing that he had never understood abstract art whatsoever, saying that often it “hurt [his] eyes” and “insulted [his] intelligence”.

But then; “…something happened a number of years ago that changed the way I think about abstract art. I still don’t understand a lot of it but this started me on a path that has brought me here today”.

He had begun warping his extensive index of vegetable photographs – and in doing so had discovered a serious vessel for artistic expression.

He continues, “I will probably never make a dime off of these. I don’t know how many people will even take the time to look at them. But I have gotten a great deal of enjoyment and satisfaction doing these and I’d like to share them with you. You don’t have to like all of them but I’ll bet you’ll like a lot of them.”

I really respect Joel’s unwillingness to compromise his vision. I have tried to embed his approach within my own process. I made this work with the intention of earning his respect.

Documentation by Jordan Halsall
Images courtesy of Christopher Madden